Media Relations

Media Relations

 

media-relations

Media: (usu. the media) [treated as sing. or pl. ] the main means of mass communication (especially television, radio, newspapers, and the Internet) regarded collectively.
Relations: the way in which two or more concepts, objects, or people are connected; a thing's effect on or relevance to another: questions about the relation between writing and reality.

We lead with the definitions of these combined headers because it takes strategic action of both to achieve the best news coverage and media value.

Our secret sauce is our connections to high profile influencers. We take pride in our outreach efforts because we get attention from the information our agency releases. We focus on the people we are sending our communication, consider the timing, and personally follow up with ways that the media benefit. Win. Win.

What makes us different is we care how the public sees you at every point of communication. We are invested in great messaging and branding efforts and will do what it takes to maintain your reputation and story.

Even in crisis, when a reporter or editor publishes an unbalanced story, our strategist is there to point it out with objectives that protect our client’s image, while maintaining great respect by the media. Most importantly, major influencers appreciate our approach and are confident that we are all on the same side to provide newsworthy information to the public. Win. Win.

Do you have winning exposure and does the media contact you as the expert of your industry?  Do you have a public relations strategy that generates more than $1 million dollars in media value?

Let’s chat, so we can create a win-win in your PR efforts.